With the recent change to the National Collegiate Athletic Association (NCAA)’s college sports and Name, Image and Likeness (NIL) policy rules, college athletes are now able to pursue partnerships with businesses and brands. As these ongoing changes start to take shape at the college and high school levels, Gibney can help you NAVIGATE THIS NEW ARENA. As educators, WE MAKE THE COMPLEX SIMPLE, so that athletes and their families can make MAKE INFORMED DECISIONS.

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A leader in brand management and protection, Gibney represents some of the most recognized trademarks in sports, entertainment, luxury goods, fashion and apparel, consumer goods and technology. We have guided these brands from the early business stages to their growth into international prominence. From establishing trademarks to managing licensing and contract agreements and developing brand protection strategies – we advise on all stages of business.

We understand both sides of the table. Our experience guiding brands makes us uniquely positioned to help student athletes in crafting agreements to maximize their opportunities and income potential.

Gibney focuses on delivering tailored service. As trusted advisors, we develop holistic strategies to not only address athletes’ immediate needs, but also help them achieve their long-term goals.

Our team of attorneys can assist with:

• Sponsorship, licensing and naming rights agreements
• Commercial contracts
• Internet and social media presence and protection
• Publicity rights
• Business formation
• Compliance with NCAA and state guidelines as well as high school regulations
• Trademark and copyright clearance, registration and enforcement

With supporting services in employment, tax, real estate, immigration and litigation, we can provide full-service solutions throughout the collegiate journey and beyond.