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Angelo Mazza Featured in Loss Prevention Magazine on IP Counterfeiting

March 6, 2024
IP Partner Angelo Mazza was quoted in the article “When Did Counterfeit Become Cool?” in Loss Prevention Magazine. The articles explores the rise of counterfeit products in the retail industry.
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Overview

IP Partner Angelo Mazza was quoted in the article “When Did Counterfeit Become Cool?” in Loss Prevention Magazine. The article explores the rise of counterfeit products in the retail industry.

Angelo notes that the “quality of the counterfeits has improved over the years as certain technologies become more available and cheaper to use” and that the “internet and the boost from the pandemic significantly improved the ability of sellers to reach and sell to consumers directly.”

Angelo also discusses recent legislation to combat counterfeiting and best practices and strategies for brands to to protect against anticounterfeiting.

Read the full article here.

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