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Gibney ACT Program Kicks Off Marketing Series

July 26, 2019
The Gibney ACT (Associate/Counsel Training) Committee kicked off its marketing presentation series on July 17 with Marketing 101. The goal of the ACT Program is to provide support to associates and counsel in integration, mentoring, professional development and leadership. Topics including an overview of marketing and …
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Overview

The Gibney ACT (Associate/Counsel Training) Committee kicked off its series of bimonthly presentations focused on marketing tips and strategies and practice group informational sessions.
The first presentation Marketing 101 took place on July 17. This presentation covered:

  • Marketing vs. Business Development
  • Questions to Consider When Setting Marketing Goals
  • Marketing and Business Development Tactics
  • Quick Tips to Jump Start Your Marketing Efforts

About the ACT Program
The goal of the ACT Program is to provide support to associates and counsel in integration, mentoring, professional development and leadership.

Committee members include:

Adam Sgro, Associate, Chair
Jennifer Bennett, Associate
Jennifer Davis, Associate
Ruby Li, Associate
David Johnson, Partner
Lauren Allen, Marketing Director
Carlyn Fellows, Human Resources Manager